Coachella trend report 2025
A collab with Biz Sherbert's American Style
Hi pals, Andrea here. It’s the end of April, which means I’m freshly back from my annual two-weekend pilgrimage to Coachella (feat., as always, fellow culture journo Katie Bain, w/me above). And in keeping with CuJo tradition, Emilie and I’ve got a report on the *trends* and the *vibes* for you.
Just as I was heading out to the desert, Emilie and I reconnected with expert style scribe and friend-of-the-pod Biz Sherbert, who recently launched American Style, a Substack newsletter about “what people are really wearing and why.” Biz couldn’t make it to the fest IRL, so I asked if she wanted some sociological-sartorial eyes on the ground (y’all know I was already on Belt Watch). She did! Biz amassed my dispatches and pics along with those of a few other sharp-eyed gals who were there into American Style’s inaugural Coachella Diaries. And she’s kindly offered to let us share the piece she penned in full. Below, have a read (and a gawk) at American …
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